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Showing posts from May, 2017

Google Panda update

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Panda Demystified There are several updates released by Google to ensure, only quality content website come up in searches, and websites having bad links or low quality content must be removed from searches or demote so, that people could not get these sites under top searches. Regarding the same concern, Google released a new algorithm in February 2011, named Panda update. Totally concerned about to rank those sites higher, having quality content, and demote those sites having less quality content or part of content farming. It was about to give priority for those sites which are authorized or registered. This update was related to Google’s search engine, and to maintain the ranking system of Google. One major problem was, there is no way to catch content infringes or scrapers.  In some cases, a few scrapers stole content from a non-registered site and make it's own and took copyright on their name, and got ranking in Google. It was a shortcoming of this algorithm. La

Ransomware

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It seems that this is the time to get back on security and protections, where we left off earlier. So, sit back tight and buckle up. A new malware just hitting desktop computers in more than 70 countries and spreading itself quickly, got name ransomware as per it’s working. Let’s plunge into malware bay. What is ransomware? Ransomware is a kind of malware, which encrypts your important data e.g., images, PPTs, and documents, and sometimes encrypt your entire hard disk or SSD , thereafter it locks down your PC, files and asks you to visit a given site to pay ransom amount or buy bitcoins (a form of digital currency). It pops up a message on your computer that, “ if you don’t pay the ransom amount your data would be encrypted, and you would not be able to regain access on your PC or files until you pay ransom amount or buy bitcoins ”. Most of the people pay ransom amount because most of the time, data is more important than ransom amount. And especially in the case, when you are t

Google Penguin Update

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What is the Google Penguin Update? Google penguin is an algorithm or mechanism, which is designed and released by Google in April 24, 2012 to check those websites which are violating Google SEO policies (these policies are pre-defined as webmaster guidelines). Google released penguin version 1.0 and then later, updated versions came in turn, which basically identifies spam sites, to maintain its website ranking system in a genuine manner, and to reduce the search of inefficient content to provide you the best contents or genuine search results. What does it do? Let’s plunge into penguin update. Google penguin check those websites, being searched through google search engines, and verify that, these sites are as per Google webmaster guidelines and not violating any policies, which helps in maintaining Google ranking for bad content and sites having bad links. This update also categorizes websites into a black hat or grey hat SEO habits. It finds unnecessary links or paid links pointi